I realize that the biggest mistake I make is OVERTHINKING everything. That seemed important when I practiced medicine, but it is a huge mistake in marketing. Until you actually DO SOMETHING, nothing happens. Few mistakes and few omissions are fatal to you business. A few mistakes will slow things down for a short time, but DOING NOTHING and just planning will keep you business at a standstill until you break out of your planning.
Consider a runner at the Olympics. The start is very important. If the runner does not get into motion as soon after the gun as possible, she will have to catch up before taking any lead. ANY start is better than waiting. Take action, make some mistakes and your and I will get to our goals instead of watching other people win.
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